Writing: A Promotional Piece

Monday 16 March 2026

After completing some fantastic narratives that created tension and suspense, we have now started to look at creating a promotional piece of writing. The children will be trying to persuade people to buy their ‘Chatbot Game’ that they have been making in our computing topic.

The purpose of a promotional text is ‘to persuade/sell/promote a product’.

We started by looking at different promotional texts; the children highlighted and annotated them to find the R2s.

 

Help at home: Find the R2s in the text.

– present tense
– name of product
– slogan
– subheadings
– persuasive language
– figurative language (e.g. alliteration, hyperbole)
– rhetorical questions
– customer review (e.g. direct quotes)
– special offer
– repetition (e.g. rule of three)

Moortown Primary School, Leeds
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